I was honored to be consulted regarding a Selling Power Meetings Newsletter. I wanted to share it here. To visit Meeting to Win, click here.
Make Sales Meetings Produce Results
by Renee Houston Zemanski for Selling Power
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In a very challenging economy, your sales meetings, whether they occur weekly, monthly, or yearly, provide multiple opportunities to bolster your team’s spirits and sales. Here are a number of ways to make your sales meetings pay off now and later.
“Every sales meeting should equip the sales team with information to compete more effectively,” says Jill Myrick, owner of Meeting to Win LLC, a company that provides sales team meeting content to help sales teams compete and win every week. “If you aren’t doing that, then you shouldn’t call it a sales meeting.”
To get the most out of your quarterly or annual meeting, Myrick suggests dividing it into different segments, making sure you have an agenda with set time limits. Begin the meeting by quickly reviewing the agenda to set the tone for the day. For example, open the meeting with “This is our objective for today,” or “At the end of our time together, you should all be able to…”