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Summer Momentum Project

Sunday, July 11th, 2010

We here in the northern hemisphere are experiencing the dog days of summer.  If you haven’t taken a vacation yet this summer, shame on you.  Immediately stop reading this and find a beach house - minimum stay 7 nights.  If you are back from vacation, then continue reading.  It really doesn’t take a lot of extra effort to gain the competitive edge.  It simply takes a few strategic moves to create momentum that will reward you when others are just getting back in the game.  Now, mid-July, is the time to take action.  You have a good 6-8 weeks to get a headstart that you will not regret.

Check out the Meeting to Win ideas for heading into the next selling season with a head of steam:

Click on this link to get a list of ideas:  Getting a Headstart

Sales Team Meeting Idea:

  • Ask everyone to read this blog post before your next sales meeting.
  • Ask everyone to come with their own ideas to add to the list.  During the meeting, create a comprehensive list of ideas.
  • During the meeting, ask each person to commit to 1 or more activities that will make the biggest difference in their momentum.
  • Ask someone to “own” the Summer Momentum Project (leadership opportunity).  It will be their job to monitor and report on the team’s progress until the end of August. 
  • Then, once a month,  Sept – Dec, ask the team to share the results of the SMP.  I guarantee you will have RESULTS!

To get sales team meeting agendas that lead your team through exercises to gain momentum, close more pipeline opportunities and stay motivated during the dog – and any other – days, subscribe to Meeting to Win weekly sales team meeting agendas. 

Look forward to Monday mornings!

Masters of Communication

Thursday, July 8th, 2010

When I had the privilege to represent Franklin Covey’s Helping Clients Succeed sales training program in the marketplace, I realized something life-changing.  The Consultants who shared the content always shared the fact that sales professionals needed to be effective communicators and, so much of any sales training program, is teaching them to be just that.  A salesperson must first elicit information and then, using that information, make a compelling case for their products or services.  Up until that point I had thought of myself as a salesperson, not a communicator.  A powerful clarification on my real job. 

I answered the phone call of a salesperson this week.  The timing was perfect since this Friday’s Meeting to Win agenda is Masters of Communication.  This call demonstrates exactly why sales professionals need to focus on their communication skills daily.  First of all, this salesperson was clearly surprised to catch me “live” at 6:30pm.  From the sound of it, he fully expected to get voicemail and probably had a good plan for that outcome.  Then, because I am nice to salespeople, I said that I had about 2 minutes when I was asked if I had some time to talk.  I had something on the stove and 2 minutes was even pushing it.  Again, I caught this salesperson by surprise by giving him any time at all.  Then, for the next two minutes this salesperson shared information about their service and used the phrase “in essence” about 10 times.  (Let me say that many of my early sales calls could have been examples in blog posts just like this one!)  The problem is that I don’t remember the service or the benefits because I was distracted by the fact that he seemed caught off guard and used this filler phrase over and over.  I felt like it was merciful to end the call nicely. 

There are some powerful communication lessons from this short call. 

  • First of all, be prepared for voicemail or live person. 
  • Have a clear reason to call that could be compelling to the person you are calling.
  • Have a goal for the call and share the goal with the person you’ve called. 
  • With a plan, the need and, therefore, use of filler words or phrases diminishes.
  • Eliminate jargon, cliches and lingo.
  • Record your calls and listen to them.
  • Role play every scenario you could encounter with team mates and help each other.
  • Practice your “elevator pitch” every chance you get.  Be able to nail this in any situation.

Becoming a master takes practice.  Look for and create opportunities to practice.  When that top prospect answers the phone finally, you want to be ready.

To get sales team meeting topics like Masters of Communication and many others, subscribe for weekly sales team meeting agendas from Meeting to Win.

Sales Team Meeting Idea:

Using the scenario I shared above, ask each salesperson to role play catching a prospective client “live” who says they only have 2 minutes to talk.  What do you say in those 2 minutes?  What is the goal of your 2 minute call?  Ask each person to do the role play and ask the team for feedback.  After this meeting, everyone will be prepared for one more scenario they may encounter.

10,000 Hours

Tuesday, June 22nd, 2010

I am finally reading Outliers: The Story of Success by Malcolm Gladwell.   I’ve only been carrying it around for 2 years and, yesterday, on a flight read the first half.  The concept of 10,000 hours is one of the many pages I’ve dog eared.  This is the concept with supporting examples that it takes 10,000 hours of practice to become an expert and a stand-out.  I’ve always been a believer that experience counts in sales.  Think about how much time you actually spend in front of a customer practicing your trade – 10 hours/week if you’re lucky?  How long would it take to gain 10,000 hours of practice?  19 years?  25 years? 

YIKES! 

So, if you want to be an expert, you have to find more practice time.  Here are some ideas:

  • First of all, use your weekly sales meeting as a one-hour practice session. – 1 hour/week (Who saw that coming?)
  • Role play your upcoming customer encounters with a team member or manager before the customer encounter. -  2 hours per week
  • Spend time pre-call planning – opening statements, questions, objection responses, etc – 2 hours per week
  • Take one sales training class per year. – 16 hours per year
  • Spend 2 more hours per week with customers than you do now.  – 2 hours per week
  • Regularly attend a customer meeting with a peer to observe them.  – 2 hours per month

So, adding all of this to your current 10 customer hours per week, you’ll be at 18 hours per week which would put you at expert status in half the time as your peers.  My math shows 10 years (which is how long it seems to take in any field – music, technology, sports). 

I love this concept because it means you have control over how you stack up against your peers in the marketplace.  Invest time in your trade and it pays off. 

Sales Team Meeting Idea

  • As a team, ask each person to calculate their own individual sales practice hours.  Just use number of years of experience, add in training hours and ask each team member to come up with their number.
  • Now, as a team, figure out how to get an additional 5-10 hours per week of sales practice. 
  • Commit to getting more practice and then track your performance against other sales teams in your own company.  What results do you expect?

Enjoy working on your 10,000 hours.

Get In Each Other’s Business This Summer

Monday, June 7th, 2010

Meeting to Win subscribers have just begun the Summer Deal Makers Series. (Join us by subscribing and get a new agenda every week.)  We thought we’d share the idea with our blog readers, also.  As we’ve mentioned about once a week leading up to the summer, we all know that it can be more difficult to move deals forward in the summer months.  Decision makers are on vacation and, therefore, sales process steps take longer to complete.  Before you know it, sales cycles have doubled and sales reps don’t have much more than a tan and some frustration to show for the summer. 

There is an alternative, though.  As a team, choose two deals per rep and get in each other’s business.  Each deal owner should share their summer strategy on those deals with the team. The team should provide input and ideas to keep the deal moving and, hopefully, closing during the summer.  Each week, each rep should share what was accomplished on those 2 deals the previous week, the planned accomplishments for the upcoming week and, again, get input from the team. This can be done in rapid-fire format.  Do it every week on the same deals.  Stay focused and close those deals this summer.

The benefits of this are increased summer momentum, accountability to keep things moving in the summer and laser focus on sales and customers.  The side benefits include increased morale, better team work and sales lessons galore. 

To get structured sales team meeting agendas on this topic and many others, join as a subscriber and get in on the Summer of Momentum from Meeting to Win. We don’t want you to miss a minute of the fun.  Join us or create your own fun.  Best wishes for a great summer!

It’s Time To Invite a Guest Speaker to Your Sales Meeting

Monday, May 17th, 2010

Each quarter, Meeting to Win encourages our subscribers to invite a Guest Speaker to their weekly sales team meeting.  We’ve updated the list we published in February with more ideas on Guest Speaker options.  Invite a Guest Speaker to your next sales meeting and see your team light up.

Wake Up Monday Sales Meetings with Guest Speakers

Subscribe to Meeting to Win weekly sales team meeting agendas and enjoy upcoming topics such as:

Price vs. Value, Deal Makers (Series), Masters of Communication, 13 Critical Success Factors for Salespeople (Series) and many others to keep your team fired up, equipped and winning all year long.

Sales Team Meeting Idea – Sales Performance Book Club

Saturday, May 1st, 2010

This post brought to you by Meeting to Win

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Sales Team Meeting Idea – Sales Performance Book Club

We at Meeting to Win are on a mission to end boring sales team meetings.  Boring sales team meetings put sales teams to sleep right at the beginning of the selling week when they should be at their very best.  The last thing salespeople should have to do is recover from their sales team meeting so they can be productive each Monday.  As part of our mission, we want to share a sales team meeting idea for Sales Managers who share our passion. 

Sales Team Meeting Idea – Sales Performance Book Clubs

As a team,

Choose a business or sales book from Amazon.com (choose your own or subscribe to Meeting to Win and follow along with our quarterly Sales Performance Book Club – includes Discussion Guide and Chapter Exercises).  Cover one or two new chapters each week during your weekly sales team meeting.  Assign the chapters to the members of the team.  Each week give them 20 minutes of the agenda to lead the team on that chapter’s topic. 

They can:

  • Lead a discussion on the information in the chapter.
  • Ask the team to apply the lessons to their own business.
  • Practice skills or ideas from the chapter.
  • Pull one or two key lessons from the chapter.
  • Set one action item based on the work done during this meeting.
  • Get creative – give them the chance to do whatever they want with the chapter.  You’ll see a new side of some team members.

Meeting to Win provides Sales Performance Book Club discussions each quarter as part of our Sales Meeting Agenda Subscription.  We cover one new book each quarter.  Next one, Mind of the Customer, starts in April 2010.  Join us by subscribing today.

Join the MISSION TO END BAD SALES TEAM MEETINGS by having motivating sales team meetings that inspire your team to perform.  Everyone wins!

Post brought to you by Jill Myrick, Owner of Meeting to WinMeeting to Win provides Sales Team Meeting Agendas PLUS for Sales Managers who want to lead great sales team meetings.

Stop Playing It “Safe” – Ask for Commitments

Wednesday, March 31st, 2010

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)

For some reason, there is often a sense of comfort when a prospective client asks us to do or provide something – see a demo, send me information, etc.  We believe we have a solution that may meet their needs and we take their request as a sign that they may also believe that.  As sales reps, happy to stay engaged with this prospect, we march off to provide the requested information.  This prospective client may very well want this information and have a real plan to evaluate our solution and actually make a go/no-go decision on purchasing from us or not. 

On the other hand, they may be making this request for any number of other reasons – and we may be playing along for any number of reasons.  Those reasons can include:

  • They are too nice to tell you that have no intention of spending a dime with you.
  • They are busy and the fastest way to get rid of you is to send you on an errand.
  • They are really good at kicking the tires, but have no history of actually buying. 
  • They stay in the eternal sales cycle never actually moving forward on anything.  Professional window shoppers exist in every company.
  • They are afraid if they tell you “no” that you will keep trying to sell them.  No one enjoys being on the receiving end of this tactic.
  • Your pursuit makes them feel important (ugly truth alert!).
  • They think they have some power to make this decision.  Meanwhile, someone else is actually making the decision at some other level.
  • We feel “safe” to simply stay engaged in the sales cycle.  We have something to report on our activity tracker, in our pipelines and during our team meeting updates.  We’ve bought another week of activity.
  • You look so happy when they ask you for something.

Those just a few of the reasons sales reps are asked to run these errands.  How do sales reps stop being gophers?  One way is to lay out the next few steps or commitments on both sides.  Next time you are asked to run an errand, ask what decision they plan to make once you provide the requested information and by when.  For example, if they ask to see a demo of your software.  Find out what they hope to gain from the demo (the demo may not be what they even need) and what decision they plan to make upon seeing the demo (no-go, take the next step, involve other decision makers, etc) and by when they plan to make the decision (is there even a timeline?). 

It feels “safe” to stay engaged and really….it’s a collosal waste of time.  Stop playing it “safe” and start helping your clients make decisions that will ultimately help their businesses succeed.  Get commitments before you run the errand – everyone wins when you have an efficient process. 

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)