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Posts Tagged ‘energize sales team’

10 Ways for Sales Managers to Ruin Their Reputation and Lose Their Team’s Respect

Thursday, April 15th, 2010

Nice title, huh?   This article, although the title may suggest otherwise, is presented in a positive tone.  There are actually more than 10 common practices that Sales Managers use that do more to frustrate their teams.  Avoiding these practices takes planning and a strategic approach to sales management which is often lacking.  Across the board organizations spend way more teaching their salespeople process and strategy than they do for their sales managers.  Sales managers are really left to figure it out on their own.  So, after polling many salespeople and using my own experience as a salesperson and a sales manager (not that I ever did any of these things!), I thought I would share a list of 10 Ways for Sales Managers to Ruin their Reputations and Lose their Team’s Respect.

1.  Hold boring, unproductive or negative sales team meetings.  I own Meeting to Win - clearly I’m passionate about this one.  It’s a reputation killer!

2.  Keep introducting the ”flavors of the month”.  A Sales Manager gets an idea from a book, a colleague or divine inspiration.  They march in Monday morning with “we are going to start….”.  It usually comes with a new report, a task force or, at the very least, additional meetings.  It dies in a week with no acknowledgment.  It just quits coming up and salespeople learn to stop taking this stuff seriously.

3.  Don’t protect selling time.  Sales Managers who blindly ablige senior management emergency reports and other fire drills without ever putting up resistance in the protection of selling time are not helping their salespeople succeed.  Salespeople begin to see them as the enemy working against their progress.

4.  Hire bad team members.  The team knows it and it affects the team’s performance and culture immediately.

5.  Don’t address disruptive or underperforming reps in a timely manner.  The team is watching how the managers address or put up with these things.  Managers who address these things early and positively create a culture of performance.  The opposite does, well, the opposite.

6.  Don’t stand up for the team members.  Sales Managers are a bit like parents.  Discipline in private, praise in public. Salespeople need an ally, it should be their Sales Manager.

7.  Take the credit for the team’s successes.  Sales Managers who have successful teams do get the credit, they don’t need to give it to themselves.

8.  Pass the blame for the team’s failures.  This is an ugly one.  Again, Sales Managers are getting the blame even if they try to pass it elsewhere.  They just need to own it and fix it.

9.  Forget what it’s like to be on the front lines.  Sales Managers too often lose the feel for the field.  They get too busy to get in the field, too.  Sales Managers need to spend 3 days a week in the field with their reps and not lose the feel.

10.  Mess up on a customer meeting.  Sales Managers should enhance a customer meeting, not ruin hard work.  Enough said.

BONUS:  A rep just shared this great one with me!  Schedule one-on-ones or meetings and then continually cancel and postpone them.  The team members are planning around and preparing for these and emailing them to postpone the meeting for an hour or even 10 minutes is disrespectful and rude. 

If you are guilty of any of these, now is the time to address it.  Your reputation depends on it.

4 Steps to Creating Powerful, Effective Sales Meetings by Paul McCord (Link to Salesopedia)

Wednesday, April 14th, 2010

I received this article today from my Salesopedia subscription.  Two terrifying truths jumped out at me immediately.

  1. Weekly sales meetings have killed more manager authority and respect than probably any other activity a manager engages in with the possible exception of the ride along.” 
  2. They have also driven a great number of high performers to the competition, one of which may be my client Richard who is one of the top 5 sellers in his company’s 300 member sales force.”

Read more about the importance of executing effective sales team meetings in Paul McCord’s article, 

4 Steps to Creating Powerful, Effective Sales Meetings.

Enjoy Paul’s insights and direction and start having better meetings this Monday.    It is critically important.

17 Best Practices of Top Performers by Kelley Robertson

Sunday, April 11th, 2010

This week’s Meeting to Win sales team meeting agenda is called Best Practices of Top Performing Sales People.  We highlight Kelley’s article as a starting point for sales teams to create their own list and close the gap between their own performance and that of the very top performers in their own organizations.  Enjoy the article.  To get the agenda, subscribe to Meeting to Win now.

17 Best Practices of Top Performing Sales People by KelleyRobertson

Many people wonder what separates a top performing sales person from the rest of the pack. In most cases, it’s because they apply a number of best practices in their daily routine. Here are 17 best practices of top performing sales people.

Read the rest…

 

 

Stop Playing It “Safe” – Ask for Commitments

Wednesday, March 31st, 2010

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)

For some reason, there is often a sense of comfort when a prospective client asks us to do or provide something – see a demo, send me information, etc.  We believe we have a solution that may meet their needs and we take their request as a sign that they may also believe that.  As sales reps, happy to stay engaged with this prospect, we march off to provide the requested information.  This prospective client may very well want this information and have a real plan to evaluate our solution and actually make a go/no-go decision on purchasing from us or not. 

On the other hand, they may be making this request for any number of other reasons – and we may be playing along for any number of reasons.  Those reasons can include:

  • They are too nice to tell you that have no intention of spending a dime with you.
  • They are busy and the fastest way to get rid of you is to send you on an errand.
  • They are really good at kicking the tires, but have no history of actually buying. 
  • They stay in the eternal sales cycle never actually moving forward on anything.  Professional window shoppers exist in every company.
  • They are afraid if they tell you “no” that you will keep trying to sell them.  No one enjoys being on the receiving end of this tactic.
  • Your pursuit makes them feel important (ugly truth alert!).
  • They think they have some power to make this decision.  Meanwhile, someone else is actually making the decision at some other level.
  • We feel “safe” to simply stay engaged in the sales cycle.  We have something to report on our activity tracker, in our pipelines and during our team meeting updates.  We’ve bought another week of activity.
  • You look so happy when they ask you for something.

Those just a few of the reasons sales reps are asked to run these errands.  How do sales reps stop being gophers?  One way is to lay out the next few steps or commitments on both sides.  Next time you are asked to run an errand, ask what decision they plan to make once you provide the requested information and by when.  For example, if they ask to see a demo of your software.  Find out what they hope to gain from the demo (the demo may not be what they even need) and what decision they plan to make upon seeing the demo (no-go, take the next step, involve other decision makers, etc) and by when they plan to make the decision (is there even a timeline?). 

It feels “safe” to stay engaged and really….it’s a collosal waste of time.  Stop playing it “safe” and start helping your clients make decisions that will ultimately help their businesses succeed.  Get commitments before you run the errand – everyone wins when you have an efficient process. 

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)

When is it OK to Micromanage?

Friday, March 19th, 2010

“Micromanagement” is a 4-letter word to most sales professionals.  Most sales reps strive to get to the point where their bosses “leave them alone as long as they get the job done”.  There are times when micromanagement is actually helpful. Two of those times are (1) during the first month on the job or (2) when a sales rep is underperforming. 

During these two time periods, Sales Managers have the responsibility to help their team members succeed.  One “micromanagement” activity that I have seen work over and over during these two time periods in a sales career is the AM/PM Check-In Meeting. 

Each morning and afternoon for one month at the beginning of the sales day and at the end of the sales day, set a time for the sales rep to call the sales manager.  This should a 5-10 minute call with a set agenda.  This is less than an hour a week a Sales Manager and sales rep can invest in the success of a territory.  The AM Agenda should include the rep’s plan for the day and the PM Agenda should include an update on the activity they planned and executed.  This AM/PM Meeting provides needed, regular guidance and accountability as a rep is building their business.

Invest in success with the AM/PM Check-In Meeting and watch the territory grow!

Post brought to you by Jill Myrick, Owner of Meeting to WinSubscribe and get a new sales team meeting agenda packed with skill-building, sales-producing topics every week.

Maximize Customer Meetings, Part 3: After the Meeting (Sales Team Meeting Idea Included)

Sunday, March 14th, 2010

This is Part 3 in our Maximize Customer Meetings Series.  This Friday, March 19th, the third agenda in the series goes out to subscribers.  The 3 part series will soon be available on our store, also.  To get weekly sales team meeting exercises that cover this and many more selling topics, subscribe to Meeting to Win today. 

You’ve followed the steps to prepare and execute a productive customer meeting.  You’re not done yet!  To maximize the work done on this customer meeting so far, it is helpful to send comprehensive and organized Meeting Notes after the meeting.  This is where many sales professionals quit.  Following up thoroughly is a great way to gain a competitive edge in a sales cycle.

Get started the day of your customer meeting.

  • Typically, sales representatives will send a quick thank you note via email to the customer. 
  • In that short thank you e-mail, let the customer know you will send them more comprehensive Meeting Notes to outline everything discussed and agreed upon along with a timeline of next steps.

 This action gives the customer some ownership in this process immediately following the meeting and sets you both up to accomplish something, therefore, maximizing your meeting. 

Within 48 hours send your Meeting Notes.  Meeting Notes should include:

  1. A bulleted list of the information the sales representative learned about the customer’s needs.
  2. A list of action items for both the sales rep and the customer along with time lines.
  3. A couple of bullets with high-level ideas on possible solutions you discussed while meeting.
  4. Possible pricing scenarios (if discussed in meeting).
  5. Call to action. At this point, let the customer know what to expect next.  For example, “we will contact your administrative assistant to set up a time for you to tour our plant”.

 Benefits of using Meeting Notes after a customer meeting:

  • By outlining this in writing post-meeting the customer has the opportunity to correct any wrong or missing information. This is critically important for the sales representative who is formulating a solution.
  • This demonstrates to the customer that the sales representative has a clear understanding of the needs which builds confidence and trust and ultimately rapport.
  • Customer is agreeing to next steps and is sharing in the ownership of finding a solution.
  • Often customers use these Meeting Notes internally to share progress on finding a solution or to report to senior leaders.  This builds your good reputation with more of your customer’s leadership, saves them work and demonstrates that you have their best interests in mind.
  • Clear communication along the way is critically important when problems or misunderstandings arise in sales cycles.  The relationship built along the way can make or break a sales as it gets closer to closing.

Sales Team Meeting Idea:

  • Ask the team to come prepared to discuss a recent customer meeting that resulted in next steps.
  • As a team, write your Meeting Notes and share them with the group.
  • Provide feedback for each other on appearance, communication style and ease of use.
  • To get more in depth sales training exercises and practice on this topic, subscribe for Meeting to Win sales team meeting agendas here.

 

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