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Posts Tagged ‘sales team meeting agendas’

4 Steps to Creating Powerful, Effective Sales Meetings by Paul McCord (Link to Salesopedia)

Wednesday, April 14th, 2010

I received this article today from my Salesopedia subscription.  Two terrifying truths jumped out at me immediately.

  1. Weekly sales meetings have killed more manager authority and respect than probably any other activity a manager engages in with the possible exception of the ride along.” 
  2. They have also driven a great number of high performers to the competition, one of which may be my client Richard who is one of the top 5 sellers in his company’s 300 member sales force.”

Read more about the importance of executing effective sales team meetings in Paul McCord’s article, 

4 Steps to Creating Powerful, Effective Sales Meetings.

Enjoy Paul’s insights and direction and start having better meetings this Monday.    It is critically important.

17 Best Practices of Top Performers by Kelley Robertson

Sunday, April 11th, 2010

This week’s Meeting to Win sales team meeting agenda is called Best Practices of Top Performing Sales People.  We highlight Kelley’s article as a starting point for sales teams to create their own list and close the gap between their own performance and that of the very top performers in their own organizations.  Enjoy the article.  To get the agenda, subscribe to Meeting to Win now.

17 Best Practices of Top Performing Sales People by KelleyRobertson

Many people wonder what separates a top performing sales person from the rest of the pack. In most cases, it’s because they apply a number of best practices in their daily routine. Here are 17 best practices of top performing sales people.

Read the rest…

 

 

Stop Playing It “Safe” – Ask for Commitments

Wednesday, March 31st, 2010

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)

For some reason, there is often a sense of comfort when a prospective client asks us to do or provide something – see a demo, send me information, etc.  We believe we have a solution that may meet their needs and we take their request as a sign that they may also believe that.  As sales reps, happy to stay engaged with this prospect, we march off to provide the requested information.  This prospective client may very well want this information and have a real plan to evaluate our solution and actually make a go/no-go decision on purchasing from us or not. 

On the other hand, they may be making this request for any number of other reasons – and we may be playing along for any number of reasons.  Those reasons can include:

  • They are too nice to tell you that have no intention of spending a dime with you.
  • They are busy and the fastest way to get rid of you is to send you on an errand.
  • They are really good at kicking the tires, but have no history of actually buying. 
  • They stay in the eternal sales cycle never actually moving forward on anything.  Professional window shoppers exist in every company.
  • They are afraid if they tell you “no” that you will keep trying to sell them.  No one enjoys being on the receiving end of this tactic.
  • Your pursuit makes them feel important (ugly truth alert!).
  • They think they have some power to make this decision.  Meanwhile, someone else is actually making the decision at some other level.
  • We feel “safe” to simply stay engaged in the sales cycle.  We have something to report on our activity tracker, in our pipelines and during our team meeting updates.  We’ve bought another week of activity.
  • You look so happy when they ask you for something.

Those just a few of the reasons sales reps are asked to run these errands.  How do sales reps stop being gophers?  One way is to lay out the next few steps or commitments on both sides.  Next time you are asked to run an errand, ask what decision they plan to make once you provide the requested information and by when.  For example, if they ask to see a demo of your software.  Find out what they hope to gain from the demo (the demo may not be what they even need) and what decision they plan to make upon seeing the demo (no-go, take the next step, involve other decision makers, etc) and by when they plan to make the decision (is there even a timeline?). 

It feels “safe” to stay engaged and really….it’s a collosal waste of time.  Stop playing it “safe” and start helping your clients make decisions that will ultimately help their businesses succeed.  Get commitments before you run the errand – everyone wins when you have an efficient process. 

(This week’s Meeting to Win focus is on Playing to Win instead of Playing to NOT Lose.   Meeting to Win provides a new, fresh sales team meeting agenda every week for our Subscribers.  Start having productive sales team meetings that result in superior sales performance with Meeting to Win.)

When is it OK to Micromanage?

Friday, March 19th, 2010

“Micromanagement” is a 4-letter word to most sales professionals.  Most sales reps strive to get to the point where their bosses “leave them alone as long as they get the job done”.  There are times when micromanagement is actually helpful. Two of those times are (1) during the first month on the job or (2) when a sales rep is underperforming. 

During these two time periods, Sales Managers have the responsibility to help their team members succeed.  One “micromanagement” activity that I have seen work over and over during these two time periods in a sales career is the AM/PM Check-In Meeting. 

Each morning and afternoon for one month at the beginning of the sales day and at the end of the sales day, set a time for the sales rep to call the sales manager.  This should a 5-10 minute call with a set agenda.  This is less than an hour a week a Sales Manager and sales rep can invest in the success of a territory.  The AM Agenda should include the rep’s plan for the day and the PM Agenda should include an update on the activity they planned and executed.  This AM/PM Meeting provides needed, regular guidance and accountability as a rep is building their business.

Invest in success with the AM/PM Check-In Meeting and watch the territory grow!

Post brought to you by Jill Myrick, Owner of Meeting to WinSubscribe and get a new sales team meeting agenda packed with skill-building, sales-producing topics every week.

The Win-Win Sales Call by Mary Donato

Monday, March 15th, 2010

We are in the middle of our Maximizing Customer Meetings Sales Team Meeting Agenda series.  To enhance the series, we’ve called on some top selling experts to share their strategies for maximizing customer meetings.  This post is brought to us by Mary Donato, President at Applied Principles, a sales and marketing professional services firm that helps Fortune 1000 companies achieve sales and marketing excellence.

The Win-Win Sales Call by Mary Donato

MaryDonato

How to get centered on your client so you both succeed.

As the Associate Director of the Institute for the Study of Business Markets, I have had the opportunity to interact with many outstanding marketing and sales organizations. Recently, I observed one member’s top sales consultant prepare for an important initial call with a prospective customer. It was like listening to a well-orchestrated play: He knew what questions he wanted to ask at the beginning of the call and set an objective to get a complete list of the client’s issues before having any discussion about a solution to their problem. He even anticipated objections and how he would respond. By mentally going through the conversations in advance, the consultant was thoroughly prepared for the call before stepping into the client’s office. The goal of these efforts was to insure that he could find a solution that would meet the customer’s specific needs. I asked him what he would do if the solution wasn’t a good fit, and he replied that he would advise the prospect, stop the sales cycle, and move on to the next opportunity. Why am I highlighting this story? Far too many salespeople don’t attempt—or don’t know how—to truly understand client needs and what would be an effective solution for them. In the end, time, energy, and money are wasted, both on the seller’s and buyer’s part. So, what makes a great sales call? A good start is having a philosophy of caring deeply for what it takes to make the customer successful. The Sales Performance Group (SPG) at FranklinCovey, based in Salt Lake City, has a sales training and coaching curriculum called “Helping Clients Succeed,” which provides a practical framework and process for understanding the client’s exact needs and issues. The founder of SPG, Mahan Khalsa, author of Let’s Get Real or Let’s Not Play, offers several key principles for becoming “maniacally” client-focused:

 

SALES ISNT ABOUT SELLING It’s about helping clients succeed. The job of a salesperson is to provide expanded awareness of possibilities and superior choices to facilitate a process for clients to make decisions in their own best interests.

 INTENT COUNTS MORE THAN TECHNIQUE Get crystal clear about your intent before you pick up the phone or walk through the door, because it’s going to affect everything else that follows. Make sure it’s an intent that’s focused on the client’s best interests.

 SOLUTIONS HAVE NO INHERENT VALUE Solutions derive value only from the problems they solve and the results they produce. To truly understand client needs, you need to move off the solution (a counterintuitive move, especially for salespeople).You must, instead, objectively explore issues, problems, and desired results, as well as what criteria the client will use to make a decision.

 NO GUESSING Too often, a question you want to ask the client may come to mind, but for whatever reason you don’t ask it. For example, “From what you have described, you seem to be happy with your current solution.Why would you consider changing?” or “How much funding have you allocated for this project?”or “What criteria will you be using to make your decision?”To help clients succeed, you need to learn how to ask these hard questions in a soft way. If you don’t ask these questions, it leaves you to guess the answers. If there’s a fit, work together, make money, and have fun. If there is no fit, find out quickly, shake hands, and part friends. And if your solution doesn’t fit, or they have more pressing needs, maybe you can recommend where they can find another answer. By doing this, you could become a trusted advisor to the client.

Sales Meeting Agenda Idea – Dust Off the Sales Training Manuals

Wednesday, March 10th, 2010

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Sales Meeting Agenda Idea – Dust Off the Sales Training Manuals

Enjoy a sales meeting agenda idea for your next sales meeting.

Ask your team to dust off (literally) the sales training manual from your latest sales training session.  Assign each person on the team one section and ask them to lead the team in the exercises, role plays and discussions from the training session over the course of the next few sales team meetings.  This will reinforce the training you’ve already received and give the team a chance to practice the new skills. 

Start each meeting with an update from each person regarding how they used the previous week’s lesson in the field and the outcome of that effort.

Enjoy your sales meetings while building your sales skills.

(To get new sales meeting agendas each week, join Meeting to Win.  We provide energizing, fun sales team meeting agendas for motivating sales meetings.)